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NRA SHOW 2008 - The International Foodservice Marketplace

Exhibitors

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My NRA Show

International Exhibitors » Exhibitor Services Kit » Exhibitor Services FAQs»

NRA Show Hours:

• Saturday, May 17, 9:00 a.m. - 5:00 p.m.
• Sunday, May 18, 9:00 a.m. - 5:00 p.m.
• Monday, May 19, 9:00 a.m. - 5:00 p.m.
• Tuesday, May 20, 9:00 a.m. - 5:00 p.m.

(Level 3 will open at 9:30 a.m. each day.)

My NRA Show: Available in Mid-March

What Is SmartBooth?

SmartBooth is a Web-based marketing tool that automatically finds registered attendees that are looking for products and services like yours.

Registrants will be finding and planning visits with your company using their own personalized Web portals issued to them by show management starting 6-8 weeks before the event. The registrant web portal is called My NRA Show. SmartBooth taps into this powerful new medium to revolutionize lead generation at events.

Click here for your 1-minute demo of SmartBooth

As an NRA Show 2008 exhibitor, you are included in the My NRA Show community with an Exhibitor Portal. The My NRA Show Exhibitor Portal allows you to view attendees searching online for what you sell and who match your Lead Profile. Attendees can send requests to contact you; these requests appear in your portal.

FREE, value-added benefits you receive with your My NRA Show Exhibitor Portal include:

Update your company description
Add your company logo to your online company listing
Identify product categories
Input detailed product listings and highlight Hot New Products
Post Blue Plate Specials you will be offering at NRA Show 2008
Provide export/import information to interested attendees and other exhibitors
Add company sales and marketing contacts
Configure your Lead Profile to have your Exhibitor Portal identify potential buyer prospects for your products

Increase Qualified Lead Count By As Much As 100% And More With NRA Show 2008 SmartBooth and EventKeywords

SmartBooth is a completely automated web-based lead generation service that automatically finds and reports to you with your key leads as registration builds and drives them to your booth. Now radically increase your return on investment from NRA Show 2008. As attendees perform searches, view company profiles, evaluate products, and schedule their sessions - attendees are building a personal profile on themselves. This enables exhibitors to identify which attendees are going to NRA Show 2008 looking for what you sell.

As an exhibitor - YOU - define your target audience in SmartBooth - you actually set your own criteria for a qualified lead. SmartBooth enables you to deliver a targeted marketing message (or booth invitation) directly to those registered attendees that are going to the show looking for products and services like yours. Learn more about SmartBooth.

Turn Attendee Searches into ROI

In order to achieve ROI, exhibitors need to know which attendees are looking to buy what you sell. Attendees need to know they are exhibiting and how to find them. AND, exhibitors need to meet these attendees to create a sales opportunity. EventKeywords increase your visibility and Brand Awareness. SmartBooth identifies your top prospects (the attendees that meet your criteria AND are searching for your stuff) and drives these prospects to your booth. Learn more about NRA Show 2008 EventKeywords.

To maximize your awareness, lead generation and ROI - contact Steve Werntz at 312-238-9777 or e-mail at swerntz@bdmetrics.com.